The use of an appropriate font in film openings is highly important, it helps set up the mood and genre of the film. If the film is of the comedy genre the font should reflect that by being softer and brighter coloured in comparison to the font from, for example, a Horror film.
Juno(Comedy)
With the use of this font, the audience can interpret the mood and genre of the film as a Comedy. The font style is quite simple, with a handwriting type feel to it. The use of bright colours are welcoming to the audience. The brightly coloured handwriting style relflects the Comedy Genre.
The Good, The Bad and The Ugly(Western)
The classsic Western style font used in 'Wanted' posters during the 1800's immediately establishes to the audience that the film will be of the Western genre.The slights differences in the fonts of the title relflect the different chartacters within the film, for example 'The Ugly' has a rugged edge, which is less attracttive compared to the other two fonts.
RocknRolla(Action/Crime/Thriller)
The use of capital letters and a bold font reflects the fast paced atmopshere of an Action film. The use of two contrasting colours implies to the audience that there will be two different types of character, such as police and criminals. This would be one of the expectations the audience has from a crime film.
Posted by Abby P and Hayley
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